UMGC is seeking radio and podcast advertising services for an integrated marketing campaign targeting veteran populations to increase awareness of higher education programs and drive enrollments. Proposals are due June 30, 2026. The contract term is one year with potential for four one-year renewals. The cumulative value will not exceed $1,000,000. Technical proposals will be evaluated with greater weight than cost. A pre-proposal meeting will not be held. All questions must be submitted in writing by June 11, 2026.
Technical proposals are due by 9:00 AM ET on June 30, 2026. Price proposals are anticipated to be due by August 26, 2026.
Payment will be made within thirty (30) days after the university's receipt of a proper invoice. Charges for late payment will be as prescribed by Maryland law.
The contract includes provisions for evaluation and acceptance of deliverables, with a process for correction of deficiencies. If a deliverable fails to conform after two attempts, UMGC may extend the warranty period.
Technical merit will have a greater weight than cost in the final ranking. Award may be made to the offeror with a higher technical ranking even if its price proposal is not the lowest.
Offerors must demonstrate qualifications, experience, and conceptual approach to providing radio and podcast advertising services, with a focus on veteran and military-affiliated audiences.
The contract includes provisions for termination for default if deliverables do not materially conform after multiple attempts, or if either party fails to meet testing periods.
A pre-proposal meeting will not be held.
Unsuccessful offerors may request a debriefing within ten (10) days after they know or should have known that their proposal was unsuccessful.
Failure to comply with mandatory requirements of the RFP, including submission of pricing information in the technical proposal, may disqualify a proposal.
The cumulative value of all services performed under the resulting contract shall not exceed $1,000,000.
